Conclusion

Toyota introduced North America to the Corolla in 1968. Ever since its original inception in 1966 in Japan, they have sold about 30 million worldwide. That many people cannot be wrong. It is simple to understand why. Toyota has been wise enough to envision a compact car that caters to the average person's needs: it is safe, inexpensive and bullet-proof. These are things that will not be taken away from the Corolla. And where Toyota really shows its brilliance is by offering a larger version of the Corolla, called the Camry, to those that out-grown the compact.

Toyota is well on its way to becoming the #1 car builder in the World and with simple logic like this, that title will be well earned.

Good stuff:
Reliability
Economical
Fun to drive

Not so good stuff:
Lower seat cushion too short
Needs a little more spice

Competitors:
Honda Civic
Mazda 3
Chevrolet Cobalt / Pontiac Pursuit
Nissan Sentra
Ford Focus