Another innovative 330i brake function, and one I have ruminated over at times, is increased brake-light intensity corresponding with increased brake-force
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BMW is committed to safety. In addition to traction control and run-flat tires with a run-flat warning system, the 330i is equipped with adaptive headlights that turn slightly in the direction of a curve to more effectively illuminate bends. (Photo: Rob Rothwell, Canadian Auto Press) |
application - meaning the harder the brakes are stomped, the more intense the brake lights. The purpose of BMW's Brakeforce Display is to communicate to following drivers the difference between a slight tap on the brakes and a hard stop - makes sense doesn't it?
Also making sense is BMW's commitment to safety. In addition to traction control and run-flat tires with a run-flat warning system, the 330i is equipped with adaptive headlights that turn slightly in the direction of a curve to more effectively illuminate bends.
Should all the electronic safety and guidance aids fail to prevent a collision, the 330i is well equipped to protect its occupants. Standard equipment includes driver and front passenger frontal airbags, front-to-rear head airbags covering the entire window area and side airbags for the driver and front passenger. Another wise touch is the connectivity between the rain-sensing wipers and the automatic headlights; when rain activates the wipers it also activates the headlights.
As with most premium automobile offerings of late, the 330i is very lavishly
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As with most premium automobile offerings of late, the 330i is very lavishly equipped with comfort and convenience amenities. (Photo: Rob Rothwell, Canadian Auto Press) |
equipped with comfort and convenience amenities, but alas there are those dreaded option packages that escalate the price of an already pricey ride. The 330i can be black-tied with BMW's Premium Package, which includes auto-dimming exterior mirrors, a compass, leather upholstery, premium sound, lumbar support and universal garage door opening. Checking-off the Sport Package adds a 3-spoke leather steering wheel, 18-inch ellipsoid alloy wheels, sport seats and sport suspension. Heated seats are included in all models destined for the True Great North. A navigation system is also available, along with a few sundry stand-alone options such as Park Distance Control and BMW's Steptronic automatic transmission featuring manual mode.